Branding, Naming, Corporate Identity & Logo Design

Developing an identity for your company, product or service goes far beyond simply designing a nice looking logo. A good logo design is simply that - a nice design. A well developed identity properly influences how your target market perceives you. A properly developed identity visually leads all other marketing, advertising and selling efforts. It's your customers' first impression of you and it's the top of the visual communications pyramid which all other marketing efforts seamlessly trickle down from. It not only binds all of your marketing communication efforts with cohesive appearance, but more importantly creates a perception that fosters results.

Our identity development process involves careful research, competitive analysis and brand evaluation in addition to an intensive creative design phase. Contact us about your identity development needs and we'll explain our unique process and the results it has produced for other clients.

What's In A Name?

Sometimes the wrong name can greatly hinder marketing efforts in the long run. If you find that your company, products or services have a name that doesn't live up to its expectations, we have the expertise to develop a new name that truly complements your core identity and brand. Our unique name development process involves researching domain name availability and steering clear of potential competitive and trademark conflicts. Give us a call and we'll show you some examples of how the proper name development led to effective identity development, which in turn fostered a successful marketing campaign.

IMAGINE RESULTS (888)777-0789

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Client Spotlight

Client Showcase - Trina Solar

Trina Solar
When a leading Chinese solar panel manufacturer needed to extend their global reach, they chose Pure Imagination over several agencies around the world to develop their 2009 marketing campaign.

 

Client Showcase - Bumperstickerz

BumperStickerZ.com
Pure Imagination develops an interactive community based e-commerce website for online sticker retailer BumperStickerZ.com. The website features an interactive online rating system, instant add to cart functionality and a post to Facebook, MySpace and other social networking sites feature. 

 

Client Showcase - Turf Ventures

Turf Ventures
When five leading independent  turf distributors decided to join forces, they wanted to create a common brand between all of them but at the same time maintain the individual companies' local reach and brand presence.

 

Client Showcase - Bison Thumbnail

Bison Gear & Engineering
To be an American manufacturing success story, you need world class products, lean manufacturing and outstanding marketing. See how Pure Imagination helps Bison take down the competition.

 

Client Showcase - Argonne

Argonne Credit Union
When Argonne Credit Union expanded their charter to build new  branches in the Chicago suburbs, it was evident that their marketing communications were in dire need of expansion as well.

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