Who doesn't like pancakes or IHOP for that matter? IHOP is an American multinational pancake house restaurant chain that specializes in breakfast foods.
PUREi recently completed the production of a 90 second animated explainer style video featuring usage, features and benefits of the new IHOP smartphone app in the context of a typical customer's daily life & experiences.
PUREi went to work developing a storyboard and style guide that complemented the overall direction & message. The video combined voice over, animated character illustrations and motion graphics along with a fun, engaging storyline that brought the video to life. All in all, IHOP walked away delighted with their final product.